Jamaican born hiphop MC Wiggy arrives on the scene with his first single Shutdown. Wiggy’s sound aims for a more poppy brand of rap which reminds me of early Kanye and Chris Brown. The aesthetic is an interesting one as it seems that fewer and fewer rap artists are going for it nowadays. However, it offers a good foundation for Wiggy and I can see it giving him plenty of breathing room to develop going forward.
Its difficult to talk about the track without noting its use of autotune as I feel that many will be quick to jump on the track for it. I for one, am not completely opposed to the use of autotune as I feel that when its used in the right way, it can help to give the singer’s voice a bit more depth and complexity. However, in the case of Shutdown I’m sort of left wishing it wasn’t there in the first place.
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This is not because it overwhelms the song or because it outstays its welcome but simply because the track would probably sound slightly better without it. Besides that, the track is a solid offering albeit one that reflects an artist who is not necessarily the finished article. I have started to think of this style of voice-effect as instrument, rather than anything negative.
The hook on this track is absolutely killer and would suit a top 40 spot.
Overall, Wiggy’s new track is great fun, and I wouldn’t be surprised if he goes on to make a name for himself once he has a few singles under his belt.